We’ve all heard of the “serial entrepreneur” – that individual who seems compelled to take every great idea to market by creating a company. What if you’re a stay-at-home mom, knee-deep in breakfast cereal and carpooling, with that same entrepreneurial drive? Can being a “cereal entrepreneur” – or “mompreneur” – work?

Fact: The collaborative spirit and empathic nature women typically bring to their relationships are desirable leadership traits. Plus, with today’s technology freeing up many work-at-home options, your entrepreneurial dreams are more feasible than ever.

Learn from the trailblazers
Fast Company notes the existing gender disparity among entrepreneurs, yet the roster of early trailblazers who also juggled motherhood may be longer than you think – from haircare entrepreneur Madam C.J. Walker to Chinese-American dining whiz Joyce Chen. Take both inspiration and doses of reality from them; learning from those who have gone before you is an important pillar of success.

Plan, prioritize and prepare
Moms learn early on the importance of efficiency and juggling. Diaper-changing necessities are all within reach, homework time is balanced with screen time, and you’re likely already thinking about tomorrow’s dinner menu.

Utilize those organizational skills as you’re incorporating your business life into your mom life. Whether you prefer a digital planner or a paper organizer, set aside time for your business tasks and stick to it – understanding that you can’t beat yourself up if your child suddenly falls ill. Certain phone calls and appointments have to be taken during the day, while many of your business and personal housekeeping tasks can be done after hours. Prioritize them accordingly – are there emails you can answer after the kids are in bed? Does that pile of laundry need to be done before 5 p.m.?

Setting aside time to do advance meal preparation can save you, and your family, a great deal of frustration. Turn planning and preparing the week’s menu into a fun family activity.

Ask, and learn
Entrepreneurs go in with a big idea and the drive to execute it – they do not go in thinking they know everything there is to know about running a business. Ask questions, ask for help, and solicit feedback. Take advantage of free resources like those from the Small Business Administration. Your local chamber of commerce can likely provide you with some excellent networking opportunities and often offers events and programs for starting a business.

There is also much to glean from the internet to bring your vision to life. You’ll find a wealth of knowledge available from the millions who have traveled this same journey. You can even tap into business plan resources, explore business ideas, learn about marketing and market research, launch an ecommerce store and easily register your LLC online.

No stranger to work
Motherhood has always been hard and is the perfect embodiment of doing several things at once. Accept that things won’t always go as planned; as noted in Fast Company, many successes endured failures first.

Parenthood won’t erase your entrepreneurial drive, and it can create a tug-of-war between that business desire and your parental instincts. Recognize and accept that you will sometimes feel guilty about filling the family bowls with cold cereal on a busy morning rather than preparing a hot breakfast, but those are not the things you and your family will remember – what they’ll remember is you having the courage and the will to follow your both your business and your motherhood dreams to become a “cereal entrepreneur.”

Photo by Unsplash


--Staff Reports

Post Date: 2021-02-09 08:34:19

Last Update: 2021-02-09 09:50:26